Social Discovery: The New Frontier in Social Media (infographic)
By Diana Cook
Social discovery is on the rise. While the web has long been the place to gather information about things we were interested in, there’s a new way of going about the search. Traditionally, we would search for a product or service by signalling our intent in a search engine like Yahoo or Google. This model is rapidly giving way to a new form of online exploration. Social Discovery sites are where we learn about new products and services others like so much they’ve chosen to share their discoveries with the world. This infographic charts the rising players in the field of Social Discovery.
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