iQ Font Created with a Car as its Stylus

Brussels-based Damien and Pierre, the team behind PleaseLetMeDesign, are two young designers that have fun doing what they know best. Recently, the crew took on the daring task of creating a new font in the most exciting way possible– using a Toyota as their stylus. Damien and Pierre reached out to professional driver Stef van Campenhoudt to drive a Toyota iQ (and artist Zachary Lieberman as its’ payload) to track the car’s movement with its custom software. The result? The neat iQ Font. A very creative job that is earning plenty of appreciation in the design world, Damine and Pierre have created a typeface to behold. Kudos to PleaseLetMeDesign, we’ll keep you updated on their work.

Making of the iQ Font Gallery